Resources & Support

Here you'll find answers to common questions our clients ask. Start by selecting one of the links below. If you don’t see what you need – call or contact us online.

1. At what resolution should I save my photos and graphics?
2. How do I go about getting an estimate from you?
3. How long does it take for you to complete my order?
4. Is white considered a printing color?
5. Tips on how to save your design files
6. What file format should I use when submitting my electronic document for printing?
7. What is Adobe PDF JobReady?
8. What is a "proof"?
9. What is the Pantone Matching System?
10. What type of products and services do you provide?
11. Why do the printed colors look different from the colors on my screen?

1. At what resolution should I save my photos and graphics?

   Resolution should be set to 300 dpi.

   Pictures and graphics pulled from the internet are often low resolution, typically 72 dpi or 96 dpi. Avoid these graphics, as they will appear pixilated and blocky when printed.

   Also note that you should save all photos in CMYK mode, not RGB mode when possible. Images saved in RGB mode may not print properly. If you are unable to save your image in CYMK mode, please let us know.

2. How do I go about getting an estimate from you?

   Well, since you are here, we would suggest you use our online estimate request form. Otherwise, give us a call and talk with one of our customer service representatives.

3. How long does it take for you to complete my order?

   There really isn't a short answer to this question. Some jobs can be produced in minutes others may take a few days. Let us know when you need your job completed and we'll let you know if it can be done. We go to great lengths to meet your most stringent deadlines.

4. Is white considered a printing color?

   Not typically. Because white is the default color of paper, it is simply recognized as the absence of any ink. However, when using colored paper, white ink may be used if any text or graphic requires it.

5. Tips on how to save your design files

   Make them print ready and acceptable for us to print.

   QuarkXPress
   • Use the collect for output feature

   Adobe InDesign
   • Use the package feature

   Photoshop files with vector content and or type
   • List all fonts being used and manually collect these.
   • Provide two files:
   - Photoshop file as an .eps, Mac 8 (8 bit/pixel), check "Include Vector Data"
   - The original layered .PSD file with fonts that you manually collected

   Adobe Illustrator
   • Illustrator file with fonts outlined
   • Any embedded images should be provided separately if color correction is needed.
   • For files intended to remain editable for future alterations, list all fonts being used and manually collect.

   COREL DRAW:
   Saving your Corel Draw file as an Adobe Illustrator EPS
   • Embed all Images
   • Convert all your text/copy to outline fonts
   • Export as Illustrator EPS

   FREEHAND:
   • Embed all Images
   • Convert all your text/copy to paths
   • Export as Illustrator EPS or PDF

   PAGEMAKER:
   Saving your PageMaker file as an EPS
   • Embed all Images
   • Convert all your text/copy to outline fonts
   • Export your file as an EPS using the below settings:
   Postscript Level 2
   CMYK Mode
   TIFF format and
   Binary

   PUBLISHER:
   You will need to have the full version of Adobe Acrobat PDF. If you don’t please download and use our Adobe Job Ready Program. If you do have the full version of Adobe Acrobat PDF please follow the steps below.
   Under File, Print, select Adobe PDF writer
   Under Properties select Press Quality and Save your PDF

   PUBLISHER NATIVE FILES:
   • Use the Pack-n-Go feature

6. What file format should I use when submitting my electronic document for printing?

   PDF (Portable Document Format) is the most common and preferred file format for submitting digital documents. With the installation of a PDF print driver on your computer, virtually any program can generate a PDF file suitable for printing. Both commercial and free PDF print drivers are available online for download from different sources.

7. What is Adobe PDF JobReady?

   To help you make PDF’s and send in your order we have an Adobe program called JobReady that you can download for FREE. JobReady automatically makes a PDF from your file, creates an order form and will send us your file directly from you desktop. All you need to do is follow the simply installation instructions. We promise once you have used Job Ready you will never want to use another application to transfer PDF’s again.

8. What is a "proof"?

   A proof is a way of ensuring that we have set your type accurately and that everything is positioned according to your requirements. Typically, we will produce a proof which will be sent to you online or printed on paper which can be viewed in our office or delivered to you in person.

9. What is the Pantone Matching System?

   The Pantone Matching System (PMS) is a color reproduction standard in which colors all across the spectrum are each identified by a unique, independent number. The use of PMS allows us to precisely match colors and maintain color consistency throughout the printing process.

10. What type of products and services do you provide?

    Good question! We are a full service shop and offer a wide range of products and services. To see a full listing and description of what we can offer you, check out the Products & Services area in the Customer Service Section of our website.

11. Why do the printed colors look different from the colors on my screen?

    In short, printers and monitors produce colors in different ways.

    Monitors use the RGB (red, green, blue) color model, which usually supports a wider spectrum of colors. Printers use the CMYK (cyan, magenta, yellow, black) color model, which can reproduce most—but not all—of the colors in the RGB color model. Depending on the equipment used, CMYK generally matches 85–90% of the colors in the RGB model.

    When a color is selected from the RGB model that is out of the range of the CMYK model, the application chooses what it thinks is the closest color that will match. Programs like Adobe Photoshop will allow you to choose which color will be replaced. Others may not.